
Express Custom
From Trucks to Trailers to Emergency Response.
For contractors, municipalities, and all the hardworking tool-wielding Canadians out there givin’ er.
Nestled in Parksville on Vancouver Island in BC; prepared to fulfill orders anywhere on this continent.
Comprehensive customer service paired with decades of expertise and a never ending hunger for innovation.
Custom Fabrication
Trailers
Parts & Equipment
Rival Truck

Rooz Z.
Owner Operator
A leader you can believe in, Rooz steers the Rival Ship as one of our owner-operators. Rooz’s strategic approach to leadership leaves no stone unturned, no option unconsidered, and no man left behind. Researching the latest industry innovations and charting the course for the company well into the future.
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Sal S.
Owner Operator
“The most powerful thoughts often come from the quietest person in the room.“ – Sal’s is one of Rival’s owner-operators. Her attention to detail and critical thinking are unrivaled (ha!). A true problem solver and solution implementer, focused on the sharpening the tools and processes we use both internally and externally.
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Cody M.
General Manager (19+ Years)
Cody’s the original pioneer of Rival and has been with us since the very beginning. His unbelievable knowledge of trucks coupled with a never-quenched-thirst for innovation has largely led Rival to where it stands today. Cody has designed countless products at Rival, and continues to today.
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Brayden C.
Media & Marketing (9+ Years)
Brayden is a tech-savvy swiss army knife. Brayden also designed our website(s)! His other roles include Marketing, Inventory Management, Social Media, Drone Flight Photography/Videography, 3D Modelling, CNC Cut Artwork, Human Resources, OHS, Graphic Design, & Sales.
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Trevor P.
Shop Foreman (12+ Years)
Trevor is the all-encompassing shop foreman; the bridge between sales and fabrication. With a long history in running shops (as well as being a machinist) he is the master behind our production and go-to consultant for custom fabrication inquiries.
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Alf M.
Trailer Manager (2+ Years)
With decades of industry experience, Alf is the head of our trailer department (Express Custom Trailers). When he’s not helping someone realize their dream trailer, Alf is also our on-the-road Rival rep. If you’re heading to the next wildfire convention, you will probably bump shoulders with Alf!
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Katy V.
Rival Truck Sales & Admin (3+ Years)
Katy is the queen of RivalTruck! If you phone us and ask to talk Decks or Skids, you would likely be connected with Katy. Believe us when we say, she’s just as excited about your new rig ideas as you are. Katy is also our onsite medic. Have any questions about your Rival build or how to get a new one? Katy’s the girl to talk to!
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Cora N.
Rival Sales & Shipping (1+ Year)
Cora’s one of the latest additions to the team and operates our front parts counter as well as shipping/receiving, procurement, and other tasks that keep her running off her feet all day. Usually having a lot on the go, Cora is the frontline of our customer service and the first smile you see when you come in store.
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Norm Z.
Express Trailers (<1 Year)
Norm is the latest addition to our team and brings substantial managerial experience (Former GM of VI Power Sports). While ‘new’ to the Express Universe, that doesnt stop him from solving problems already. Norm’s critical thinking and troubleshooting is helping us improve and perfect our customer experience; and push from better to best.
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Interested in joining us?
Drop us a line!
Our team is ready and waiting, and will get back to you as quickly as possible.